That Sports Merch Podcast
That Sports Merch Podcast- hosted by Lee Hyde & Matt Hudson, a monthly podcast show discussing all aspects of sports merchandise, within the professional game. Offering insight across the industry through feature inteviews with industry experts, retail leaders and a whole lot more. Covering all sports across the globe from giants of the NFL to minnows of football's non-league.
That Sports Merch Podcast
EP04 | Branded Spaces & Digital Futures - Nick Lodge, Onside
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That Sports Merch Podcast
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Season 1
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Episode 4
TSMP talk to Nick Lodge from Onside Brand. Nick's an expert in branded space activation projects and has an extensive retail brand history - most notably where sports merchandise is concerned, with adidas. Hear how club stores and branded spaces have evolved over the last 10 years, alongside some on Nick's favourite projects, including how Manchester United's Old Trafford megastore was flipped from Nike to adidas in just 1 week! We find out what went well, and more interestingly - what didn't go to plan at all! Nick also talks to us about what future sports club physical spaces and digital experiences will look like. It's not just about the store footprint...Support the showFollow us on socials:-Twitter - @sportsmerchpodInstagram - @sportsmerchpodFacebook - @sportsmerchpodOr join our LinkedIn community by following our ThatSportsMerchPodcast page.Host: Lee HydeCo-Host: Matt HudsonLearn more about your ad choices. Visit megaphone.fm/adchoices
Join our LinkedIn community by following our ThatSportsMerchPodcast page.
Host: Lee Hyde
Co-Host: Matt Hudson